News

The Arkhbum Tissue Group (Pulp Mill Holding group of companies), the Kaluga region, was the first plant in Russia to launch the production of three-layer Soffione paper towels with the Dolce Gusto fragrance of fresh pastries (2 rolls per pack). The new idea and the previous one cherish common values of hygiene, convenience, versatility and comfort.

As noted by the company, innovation is one of the key strategic priorities of Arkhbum Tissue Group and its business model. They are based on market trends, consumer preferences and innovative technologies. The fragrance of the Dolce Gusto paper towels is specially selected by Russian perfumers to set the mood and make your life more comfortable. We offer you more ways to use these paper towels– as laundry sachets, cleansing tissues, etc.

Arkhbum Tissue Group emphasized that such a technological solution is safest for your health, since the aroma is applied to the inner surface of the cardboard core and does not even touches the paper itself and does not fill the dish with the scent. The company uses virgin fiber (high-quality virgin pulp raw materials produced at the Arkhangelsk Pulp and Paper Mill, which is a key plant of the Pulp Mill Holding in Russia), which is the hygienic material of the future. For the recycled fiber to be suitable for use or food contact, it requires effective cleaning, while virgin fiber is more natural when used for hygienic purposes.

According to the press service of Arkhangelsk Pulp and Paper Mill JSC.